Tag: Turkey
Consumer Brands of the Top 100 Companies in the Muslim World (2007)
This report showcases a selection of the most prominent consumer facing brands of the 2007 Top 100 Companies in the Muslim World. (Please view the latest 2010 report here) A variety of prominent global brand value rankings have repeatedly shown the tremendous sustainable income brands deliver. For example, InterBrand, which evaluates brands much like analysts [...]
Behind Turkey’s Largest Six Sigma Deployment Borusan Holding Case Study
In May 2002, in the global context of adverse business conditions, Borusan Holding, a major Turkish conglomerate, launched an all-encompassing Six Sigma initiative (a quality management strategy/ process), which would ultimately help the Company to “Stay one step ahead in everything they do”. Since the inception of the initiative, hundreds of Six Sigma projects have [...]
Online Marketing: Key to Global Ambitions for Muslim World based Corporations
It used to be that attracting audiences regionally or globally was always a major investment adventure – ad-hoc trade show trips, local partnerships, local talent recruitment, distribution arrangements, physical offices, and local marketing agencies – the list goes on. Today, the internet – considered the great equalizer – is providing an extremely cost effective option [...]
Promoting Scientific Innovation in the Muslim World
Scientific and technological research and innovation is not among the qualities that one may attribute to the countries in the Muslim World. Having missed the dawn of scientific age due to reasons beyond the scope of this article, the 50-odd countries of the Islamic world cut a sorry figure when stacked against the modern and [...]
Islamic Finance Prospects in Central Asia and Turkey
In the 14th century, after crossing through the Black Sea, the famed traveler Ibn Battuta journeyed through the Central Asian Steppe (the area near the Caspian Sea) over areas of the fabled Silk Road – the historic bridge between East and West. His route took him to Samarkand, Tabriz, and many other major cities of [...]
Leading Business Cities of the Muslim World A profile of 25 leading business centers
Climate, labor force, political environments, economic policies, regulatory environments, and available markets – these are all among the myriad of variables that affect businesses strategy. One of the key factors is also where to locate a business. Location provides accessibility to suppliers, buyers, and regional markets, as well as other distinct competitive advantages based on [...]
