Tag: United States
2011 American Muslim Consumer Advocacy Survey
Purpose: The purpose of this American Muslim consumer advocacy survey is to develop a fact-based voice of the community’s consumption needs by identifying: American Muslim consumers un-met lifestyle needs. Satisfaction with existing halal brands in the US (food, finance, others) as well as mainstream companies. The survey closed on Oct 19, 2011 This study has [...]
Productivity in Ramadan: 2011 Survey Based Report
A fact-based study on the state of productivity during Ramadan across the Muslim World. The study offers recommendations for improving productivity during Ramadan for individuals, businesses and government institutions.
Islamic Education in the US: Its Growth, Demand and Developments
Muslims and America are becoming synchronous in current times, seen through a strong growth of Muslim families in the USA. Accompanying these families is their need to maintain their Muslim identity, despite living in a Muslim-minority country. This is not impossible as the melting pot of the United States celebrates cultural diversity and freedom of [...]
Adnan Durrani’s Saffron Road and Ethical Consumerism
Adnan Durrani is building a pioneering corporation in the world of halal-isms. He is a stalwart of the food and beverage sector, boasting a hat-trick of transforming startup companies into multi-million dollar, socially responsible corporations. Despite his impressive track record, he found himself in a quandary post 9-11. Having achieved widespread commercial success in corporate [...]
International Halal Food Conference 2011, IFANCA – USA [Photos]
Islamic Food and Nutrition Council of America ( IFANCA) hosted its 13th International Halal Food Conference 2011, America’s only conference geared exclusively to halal. Held on April 10th and 11th, its attendees included global brands and local start-ups including Pepsico, the Coca Cola Company, Nutrilite, Cargill, Wrigley, Saffron Road, and American Halal Association. Below are photos [...]
![American Muslim Consumer Overview [Infographic]](http://dinarstandard.com/new-site/wp-content/uploads/2011/03/American-Muslim-Consumer-Overview-150x150.jpg)
American Muslim Consumer Overview [Infographic]
Demographic Overview There are many estimates of the American Muslim population and their demographics (by Pew Research Center, Gallup, CAIR, JWT and others). However, there are certain common themes (as shown below) that emerge from all of these reports that provide key marketing insights into the American Muslim consumer market. Consumption Size Estimate & Categories [...]
The Untapped American Muslim Consumer Market
A while ago, as I was going through my subscribed Time magazine, I was reminded of marketing sophistication in action. I noticed that the Ford Taurus advertisement on the back of my copy was different from another copy of Time magazine (same Edition) that was subscribed by a female colleague. Hers had a female in [...]
Harvard Islamic Finance Forum: An Outsider’s View on Islamic Finance
Islamic finance is, in the words of many of its practitioners and observers, one of the more exciting things happening to the Muslim World today. Many view it as a test case – a potential experimental ground – for how Islam’s Divine Law – the Shariah – is likely to mingle with or adapt to [...]
Islamic Finance Gaining Traction in the U.S.
Most news in the Islamic Finance sector invariably comes from one of a number of Muslim majority countries where Islamic Finance is a major part of the financial infrastructure such as the UAE, Saudi Arabia, Pakistan, or Malaysia. There is relatively less recognition for the fact that there are major Muslim consumer markets in non-Muslim [...]
How To Buy A U.S. Outsourcing Company
Role of Investment Banks in Managing Deal Steps Buying a U.S. company offers a quick and easy way for IT and IT enabled services (ITeS) firms to acquire a client base without having to undertake traditional sales and marketing efforts, efforts that can be expensive, time consuming and not always successful. In the first part [...]
